Penny NilsenThis fall I’ve done over 60 cold walk-ins for my Meet & Greets. I shook hands. I left my brochure. I posted a shout-out. And with most of them? I never followed up. I left them as orphans.
Penny NilsenFifty chances to build credibility with new and existing clients. To share stories, serve people, and support local initiatives.
Penny NilsenAt first, I was just a member. I gave a few speeches and got up for impromptu speaking (Table Topics) like everyone else. Then something clicked: I could practice my work presentations at the club and get honest feedback.....
Penny NilsenControl is good. Being the only one who can run your business isn't. If step one just handed you a list of three things you didn't want to see in writing — good. That's exactly where every client I work with starts, including the one in this story.
Penny NilsenA woman, curled up inside a glass jar. A lid sealed shut above her head. I didn't expect it to make me cry. But it did.
Penny NilsenDay One of the summit was about building the operational engine to support growth. Day Two went straight for the fuel that drives the engine: your sales process.