About Penny Nilsen

Penny Nilsen helps business owners, coaches, leaders, and HR teams fix communication breakdowns, strengthen staff performance, and create workplaces where people speak up, take ownership, and consistently deliver results that increase profitability.

As a Certified Grant Cardone 10X Business Coach and founder of First Choice Facilitation Inc., Penny uses the 10X Seven-Step Business System to identify bottlenecks—lost time, unclear communication, missed expectations, and stalled execution—and implement the practical fixes that drive productivity and higher revenue.

Clients come to Penny when:

Communication issues are costing time and money

Meetings are unproductive or confusing

Teams lack clarity, confidence, or follow-through

Managers avoid tough conversations

Growth has stalled because problems keep repeating

With 15+ years in adult learning, leadership, and facilitation—and a Master of Education—she has trained leaders across Canada, coached high-performing teams, and delivered workshops in communication, sales, performance, and team development.

Based near Saskatoon, Penny is known for her energy, clarity, and ability to get teams aligned, talking, and performing at a higher level—leading to stronger results, smoother operations, and increased profits.